Pre-Loading Vehicles is the Way to Go!
Pre-Loading Cars is the Way to Go!
Wixom, MI, With gas prices at an all time high, consumer purchasing trends are leaning heavily towards smaller more fuel efficient vehicles. According to USA Today, “Automakers are working as fast as they can to meet a new consumer landscape: Buyers want fuel-efficient cars but also the same amenities they had in their hulking SUVs.”
Inalfa Sunroofs has always encouraged our customers to pre-load vehicles with sunroofs. We also realize that pre-loading vehicles for dealers has always been a challenge, but the opportunity for pre-loading vehicles is here and now. Consumers generally don’t buy what they can’t see, so “load ‘um up”! According to the New York Times, “Many dealers, having realized that small-car shoppers are willing to buy higher trim levels and optional features, are stocking their lots with more upgraded vehicles.” Car buyers want to spend money, but are frustrated when they walk the lots and vehicles do not have all the amenities.
Please take a few minutes to review the article from USA Today and New York Times. If you have any questions regarding these articles or Inalfa’s current sunroof specials please contact your sales representative.
USA Today:
http://www.defenceiq.com/News.aspx?id=118920364&m=automobile
New York Times: http://www.nytimes.com/2008/07/17/business/17compact.html?partner=rssnyt&emc
Source:
Carty, Sharon. “New car lineups will skimp on fuel, not amenities.” USA Today
http://www.defenceiq.com/News.aspx?id=118920364&m=automobile
Bunkley, Nick. “Car Buyers Downsize, but Spend Big on Options.” The New York Timeshttp://www.nytimes.com/2008/07/17/business/17compact.html?partner=rssnyt&emc